InnVent
InnVent
InnVent Insights

Insights for Home Service Businesses

Real automations, real results. How home service businesses stop losing time and start scaling with simple systems.

Lead Capture

The Follow-Up Automation That Tripled Booked Jobs

The problem

A local home-service business was losing leads because they weren't following up. They would reply once, maybe twice, then move on.

The bottleneck

Homeowners don't respond immediately. But they do respond to consistent follow-ups.

What we built

A 7-day automated follow-up sequence: • Day 1 — "Thanks, here's a summary of your request" • Day 2 — "We can start as early as tomorrow" • Day 4 — "Still interested?" • Day 7 — "Last call — want to secure your spot?"

The result

3× more jobs booked, zero manual follow-up, and a predictable sales pipeline. Most service businesses don't have a follow-up problem — they have a consistency problem. Automation fixes that instantly.

Reviews & Reputation

The Google Review System That Doubles Ratings in 45 Days

The problem

A pressure-washing business had great work, but almost no reviews. No reviews = no trust = no new customers.

The bottleneck

They simply forgot to ask.

What we built

A post-job automation that triggers: a personalized thank-you, a Google review link, a reminder at 24 hours, and a final nudge at 72 hours.

The result

2× Google rating increase, higher ranking in 'near me' searches, and more inbound jobs without ads. Reviews are free marketing—automation makes sure you actually ask for them.

Onboarding

The Onboarding Flow That Saves 3 Hours Every Week

The problem

A cleaning company onboarded new clients manually: endless texts, clarifying service details, access instructions, reminders, and invoice setup.

The bottleneck

Everything took too long, and clients felt the friction.

What we built

A clean onboarding automation: client fills out a 1-minute form, the job gets added to the calendar, the team receives instructions, an invoice is auto-created, and the client receives reminders and scheduling links.

The result

3 hours/week saved, zero onboarding mistakes, and a smoother, more premium client experience.

Missed Calls

The Missed-Call Text-Back That Prevents Lost Jobs

The problem

For many home-service businesses, 50–70% of incoming calls go unanswered (on a ladder, on a jobsite, driving, etc.). Missed calls = lost jobs.

The bottleneck

People don't leave voicemails anymore.

What we built

A missed-call SMS automation: when someone calls and you can't answer, they instantly receive a text: "Hey! Sorry we missed you. How can we help?" If they reply, the conversation continues. If not, we follow up after 10 minutes.

The result

25–40% of missed calls turn into booked jobs, no lead slips through the cracks, and it feels like you have a 24/7 receptionist.

Estimates & Proposals

The Estimate Pipeline That Closes Jobs Faster

The problem

A landscaping company delivered estimates manually and inconsistently. Clients forgot, lost the PDF, or delayed decisions.

The bottleneck

There was no structured follow-up on open estimates.

What we built

Automatic estimate delivery, a reminder at 24 hours, a simple "Approve" button, a follow-up at 48 hours, and auto-archiving for inactive inquiries.

The result

Estimates approved 2× faster, a cleaner pipeline, and far less admin chaos. Homeowners love speed — automation gives it to them.